Adam Snape




What is Thin Content and Why is it Bad for SEO?

In February 2011, Google rolled out an update to its search algorithm called Panda – the first in a series of algorithm updates aimed at penalising low quality websites in search and improving the quality of their search results. Although Panda was...


How to Use Tags and Categories on your Blog

WordPress’s categories and tag features make it easy to organise your blog posts, improve your website’s search visibility and make finding the right content easier for your readers. Despite these huge benefits, tags and categories are frequently...


Reddit Marketing – How to Supercharge Your Content Ideas

Reddit is the ninth most popular website in the United States and the 28th most popular website worldwide. Despite its massive popularity, it’s also a website that’s hugely misunderstood by marketers. With tens of millions of users spread across tens...


How to write the perfect blogger outreach email

Since the dreaded Penguin update back in April, blogger outreach has become increasingly popular as ‘easy SEO’ became a thing of the past. More SEOs who previously relied on the dark arts of article marketing and directory submissions (you may have...


How The Internet Is Trying To Make You More Social

For many years computing has been accompanied by the stigma that computer enthusiasts are socially awkward people who are considered to be shy and unpopular. However there has been a shift in the reasons people are logging on with social networking sites...

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