Custard have the expertise and outreach to deliver and engage with highly targeted online audiences
We can also assist with content creation and optimisation so that your brand or client creates just what your target audience is looking for online. Whether your content is editorial, social, video, photographic, infographic or a specific landing page on your website, Custard can deliver the relevant traffic that content asset.
We implement tailored campaigns to achieve significant and lasting results, with strategy ranging from relevant content creation, to online PR, to highly targeted content syndication, to paid and organic social promotion, to blogger and social influencer outreach.
This means we can create trending articles to speak to your key demographic.We can land your brilliant piece of branded video content on an editorial site just where millions of people will watch it. We can launch and promote products online to specific audiences and get consumers raving about them.
This activity has a highly measurable effect on enquiries, registrations, sales and revenue, providing a competitive ROI over other comparable media spends.
Whether your KPIs are impressions, clicks, shares, video views, engagements, likes, new fans, downloads, sales, revenue or editorial coverage, we identify clients’ specific requirements and define the most effective path to achieving those results.