Content Marketing and Online PR

360CouponCodes.com offers coupon codes and deals for millions of couponers across the US, working with thousands of stores 360 are quickly becoming a big name in coupons.


We surveyed US citizens about their spending and saving habits and secured some fantastic coverage which increased traffic and revenue for 360.

Traffic up by 20%
Online & Offline Press

The Brief

360CouponCodes.com approached us to help improve the visibility of the brand within the large competitive coupon industry, we were asked to create original and compelling content and PR stories to increase visitors and to gain more authority and trust to the brand.

360CouponCodes also wanted us to improve the brand awareness to US citizens to increase the chances of choosing 360 over competitors when searching for coupons.

The Approach

The team drafted some ideas on how to accomplish the task at hand and after some consideration and initial uptake on the ideas, decided to proceed with with surveying 1,000 Americans about their spending and saving habits.

We used their extensive relationships with US journalists to secure both online and offline publications of the story creating a buzz around the topic.

The Results

The PR team generated pieces of coverage in top publications including The Daily Mail, USA Today and Mic.com and many more.

The team at Custard are a pleasure to work with, they really understand our needs and know exactly what to do to achieve the goals we give them.

Their extensive knowledge of PR, SEO and Content Marketing means we can simply send over a brief and they deliver the results on time, every time. If you’re looking for a company to take care of your SEO or PR, I would highly recommend Custard for the job!

Mike Meade
Director - 360CouponCodes.com

Digital PR Coverage

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