Tom Goodwyn



Over Half Of All Twitter Users Follow At Least Six Brands: How To Make Sure Your Firm Is One Of Them

Last month, Twitter’s vice president of global brand strategy Joel Lunenfeld revealed that over half of the site’s users follow at least six brands on their personal feeds. In fact, 36% of all of Twitter’s users follow six – 20...


How to make the perfect tweet

There are now over 500 million users on Twitters and even if some of them are inactive, resting or just spam bots, that’s still a lot of competition for people’s attention in their ever more crowded Twitterfeeds. This means that any tweets...


Five Social Media Engagement Tips For Online Publishers

Hi, I’m Tom and I’m a new recruit to Custard Media, having travelled up from a job on the news desk at NME.COM to become Custard’s Social Media Executive. As a nice introduction I thought I’d demonstrate some of the tips I picked...

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